Floral artist Hikaru Seino, designed the main poster and window displays for PARCO’s reopening.
PARCO is one of Japan’s leading companies in the entertainment business and shopping centers across the country. And the main visual for the reopening in the fall of 2021 in Sapporo was unveiled with the theme of SDGs.
The show windows were produced by Hikaru with the SDGs in mind, with dresses and shoes made from dried hydrangeas and other plants that will be loved by many people for a long time. He aimed of reducing the number of discarded plants and creating a sustainable society.
The displays, all made from real plants, have the power to make passersby stop and be drawn into the world created by the beautiful flowers and plants.